2025-06-022025-06-022025-04-03SILVA, Raul Campos da. Desenvolvimento de um sistema de segmentação e roteirização de clientes integrado ao ERP WinThor com Next.js e Supabase. Orientador: Igor Ruiz Gomes. 2025. 14 f. Trabalho de Curso (Bacharelado em Sistemas de Informação) – Faculdade de Computação, Campus Universitário de Castanhal, Universidade Federal do Pará, Castanhal, 2025. Disponível em: https://bdm.ufpa.br/handle/prefix/8249. Acesso em:.https://bdm.ufpa.br/handle/prefix/8249This paper presents the development of a system designed to opti mize customer segmentation in a distributor integrated with the WinThor ERP, replacing a slow and error-prone manual process. Using Next.js, Supabase, and an Oracle database, the solution enables real-time integration with inter nal systems and digital sales channels, automating supplier distribution and the commissioning process for sales representatives (RCAs). After implementa tion, there was a 25% increase in sales positivity and a 15% reduction in cus tomer response time, along with improved commercial management and a more balanced supplier portfolio. The system was developed following a structured workflow of requirement gathering, testing, and deployment, utilizing APIs and Server Functions for optimized processing, ShadCN for UI standardization, and TypeScript for enhanced security, ensuring an efficient and scalable solution.Acesso AbertoSegmentaçãoClientesDistribuiçãoSistemaCNPQ::CIENCIAS EXATAS E DA TERRATrabalho de Curso - Graduação - ArtigoAttribution 3.0 Brazil